New Zealand Wide

Portfolio Design

Embarking on an investment strategy with us is an investment journey. We invest your funds in a portfolio, with a diversified mix of assets that are a tried and tested solution to preserve and grow capital through the market highs and lows. We refer to your portfolio as your “all-weather” investment.

Rutherford Rede are practitioners of the ‘asset class’ approach to portfolio construction. Steeped in academic learning and analysis, asset class investing acknowledges that different asset sectors generate different returns over time as well as different degrees of volatility. Blending asset classes into one portfolio allows volatility to be dampened through counter-cyclical offsets and through the use of high class bonds. We seek sustainable growth by drawing the returns each asset class delivers whilst minimising cost and taxes.

Empirical evidence demonstrates clearly that active fund management that sets out to constantly outperform the market rarely deliver above the costs incurred. Whilst it is satisfying to believe that some have the ability to pick certain winning stocks and to time their way in and out of markets, thus making excessive returns, many respected analysts and journalists have concluded that this is altogether mythical. A hope and approach that is rarely realised by investors but often exploited by those that claim to be successful.